Singapore - Emerging Fashion Capital

Each summer time, the Global Language Monitor ranks the Top Fashion Capitals of the Globe. Singapore and Berlin broke in to the Leading Ten for the first time this year. Singapore is ranked eighth in the world, coming in behind only Hong Kong within the Asia list.

The impact of Princess Kate and Alexander McQueen propel London more than New York as the Top rated International Fashion Capital for 2011. That might come as a little of a surprise. However, to a lot of, the bigger surprise must be the entry of Singapore into the Prime Ten, jumping seven spots from final year and overtaking Tokyo.


Singapore is really a young city known for its order and conformity. It was not too extended ago that Singapore was described by quite a handful of as a boring, sterile spot. It is fair to say that Singapore's fashion scene has been undergoing some dramatic transformation. For those who understand how Singapore works, it would not come as a surprise to find out government agencies playing a major portion in producing a buzz in the fashion scene. When the Singapore government sets its thoughts on establishing a certain sector or market - irrespective of whether it is actually aviation, pharmaceutical or the creative arts - spectacular success stories typically follow. As a result, when it's declared that International Enterprise Singapore, SPRING Singapore and also the Singapore Tourism Board would jointly help the development of Singapore as Asia's fashion gateway, the foundation was laid to get a quick track improvement from the fashion market. The government agencies, in collaboration using the private sector, adopted a three-pronged approach to create the fashion market in Singapore by cultivating design talent, stimulating demand locally and internationally and positioning Singapore as a fashion centre around the international stage.

In 2010, Asia Fashion Exchange (AFX) was launched as an occasion which would comprise each business-to-business and business-to-consumer components, too as talent improvement programmes to determine promising local and regional talent. Some 50 exhibitors and 1,000 buyers and guests from regional markets, too as from Europe as well as the United states, attended the AFX's Blueprint - the business-to-business fashion tradeshow targeting fashion experts. The AFX also incorporates the Audi Fashion Festival which functions top international designers and supermodels.

Globetrotting fashionistas now has causes to add Singapore to their list of not-to-be-missed destinations. The fashion calendar in Singapore boasts AAMA-TEX (for purchasers, textile and apparel producers and exporters), the Blueprint, the Asian Fashion Summit, the Fashionably Sustainable Competitors, the Star Creation (design and style competitors for new Asian talents) and hosts of other trade fairs and exhibitions. In 2011, Singapore hosted the initial Men's Fashion Week in Asia. Singapore is only the third city on the planet to host that event, apart from international fashion cities Milan and Paris.

A wealth of fashion education programmes offered by superior top quality institutions, like LaSalle College with the Arts, Raffles Design and style Institute and Nanyang Academy of Fine Arts make sure a steady flow of fresh faces and new suggestions. Its position as a regional education hub also assists to attract creative talents to Singapore.

A design incubator programme was set up where selected designers would possess the privilege to be mentored by established specialists. Under the programme, the designers undergo an 18-month incubation which includes operating an actual retail company and attending group workshops and seminars and participating in overseas mission trip. The programme has helped to launch several exciting nearby labels for example Chalk, UNCVRD, Mae Pang, OwnMuse and Prepared.Produced.

A widespread characteristic of your important fashion capitals in the planet is the robust assistance for local labels. That is something Singapore could nonetheless lack but issues are also changing. Ashley Isham, having produced his name in London, now has a loyal nearby following. He retails his personal label in the flagship shop at the Fullerton Hotel. Jonathan Seow's Woods & Woods, Keith Png's KOOPS, Al&Alicia and Nicholas and also the likes are becoming recognised names among the fashion conscious. The increasing variety of boutiques offering trendy labels of regional designers is further evidence of growing assistance for the neighborhood fashion market. Blackmarket at Jalan Pisang (Kampong Glam), [A-mod] at TripleOne Somerset (Orchard - Somerset Belt), Antipodean at Lorong Mambong (Holland Village), Egg3 at Erskine Road (Chinatown) and a string of similar boutiques stocking local labels have sprung up in different shopping precincts across the island.

Singapore is now a place that welcomes and promotes fashion innovation - a stimulating environment with buzz and inventive energy. There is a vibrant fashion scene and an established platform for designers and creative talents to showcase and retail their performs. There can be a belief that designers can flourish, fashion enterprise is viable plus the whole industry is moving up in the world of style and glamour. The stage is set for Singapore to take its spot among the top rated worldwide fashion capitals. Eighth in the world is actually a great achievement - but don't expect Singapore to become content to stay there.

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